Are Robo-Advisory Services Worth the Cost?

Robo-advisors are a type of financial technology that uses algorithms to provide automated, objective financial advice to investors.

These services have become increasingly popular in recent years, as they offer a lower-cost alternative to traditional financial advisors.

There is debate as to whether or not robo-advisory services are worth the cost.

Some say that they provide a valuable service that can save investors time and money.

Others argue that the advice provided by these services is not always accurate or objective and that the fees charged by some providers are too high.

In this article, we are going to discuss what robo- advisors are and how they can help you as an investor to automate your investments.

What is a Robo advisor?

Robo-advisors are digital platforms that offer automated, algorithm-driven financial planning services with very little to no human oversight.

Robo-advisors are also known as digital financial planners. A typical robo-advisor will conduct an online survey in which it will ask you questions about your current financial condition and your plans for the future.

It will then utilize the information gathered to provide investment recommendations and make investments on your behalf.

Should you use a Robo-advisor as a beginner?

Some new investors may find that a robo-advisor is a helpful tool as they learn about investing, while others may prefer to work with a human financial advisor.

Ultimately, it is up to the individual investor to decide what type of guidance and assistance they need in order to make informed investment decisions.

Advantages of using Robo-advisory services

The fact that robo-advisers are a more cost-effective alternative to conventional advisors is the primary benefit they provide.

By doing away with the need for human labor, internet platforms are able to provide their services at a much more affordable rate.

The vast majority of robo-advisors offer yearly flat fees that are lower than 0.5 percent of the managed amount.

It is far lower than the average fee of 1% to 2% that a human financial advisor would charge.

Additionally, robo-advisors are easier to reach. As long as you have access to the internet, you may have access to your account at any time of the day or night.

Can you lose money with Robo-advisors?

Yes, it is possible to lose money when using a robo-advisory service, especially when taking into account the expenses of rebalancing.

You can also still lose money if the stock market crashes so it’s important to diversify your portfolio and not put all your eggs in one basket.

What are the best performing robo advisors?

The following are the robo-advisors that we believe are the best.


Betterment is one of the market leaders when it comes to robo-advisors and provides users with two distinct service options:

Betterment Digital charges 0.25% of total assets under management each year for their automated portfolio management service.

Betterment Premium requires a minimum account balance of $100,000 and charges a fee of 0.40% of assets under management. With Betterment Premium, you’re given unlimited phone access to licensed financial advisors.


Wealthfront is one of the most well-regarded robo-advisors since it provides cutting-edge portfolio management, an excellent cash management account, and a number of the most helpful planning tools.

Wealthfront takes things a step further by providing a sophisticated tax-loss harvesting technique as well as a tool that the company refers to as Self-Driving Money.

This feature enables you to automate practically every aspect of your financial life. Wealthfront has the kinds of features that make it possible for you to use it as your one-stop shop for all of your financial needs.


Especially for individuals who are just getting their feet wet in the financial world, the robo-advisory service that SoFi provides seems to be an incomparable value.

There is no charge for management, you are provided with a portfolio that is comprised of exchange-traded funds (ETFs) that are said to have minimal costs, and you get free access to live financial advisers who are fiduciaries and can assist you in planning.

Ally Invest

Ally Invest Robo Portfolios provide a number of useful features for first-time and inexperienced investors alike.

The fact that the account only requires a minimum investment of $100 puts it within reach of almost every potential investor, and the fact that it provides a variety of advantages at costs that are either very low or nonexistent are added bonuses.

Ally Invest automatically rebalances portfolios in reaction to changes in the market, increasing the likelihood that your portfolio will perform in line with your expectations and help you reach your financial objectives.

Final word
Ultimately, whether or not a robo-advisory service is worth the cost will depend on the individual investor’s needs and preferences.

For some, the convenience and lower cost of these services may be worth it. Others may prefer the personal attention and advice of a traditional financial advisor.


What Is a Robo-Advisor?

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